SquareSpace thinks this is a nice photo and I don’t disagree.

“Fly fast.
Fly fun.
Fly Floyd.”


I created my first advertisement in 4th grade for a fictitious airline. While it didn’t necessarily suggest creative genius, I still employ alliteration whenever possible.

My professional advertising career began at Leo Burnett in Chicago as a production assistant-turned account exec-turned writer. For over 15 years, I’ve enjoyed creating award-winning work for clients across a wide range of industries.

Today, I live in the Cleveland suburbs running a boutique creative agency. When I’m not chauffeuring around one of my three daughters, I’m probably catching a Notre Dame game, hunting for the next great IPA, or dreaming of golf.